"Applied DNA Sciences, based in Stony Brook, N.Y., has a new technology that embeds botanical DNA into fibers that can then be sewn into a garment. The DNA is detectable under a specific light and can be assigned to a specific brand. It can’t be copied. The company’s clients include two European luxury brands, which it declined to name."
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Fashion Fakes Get More Sophisticated - WSJ.com
Isn’t the point of DNA that it is easily copied? PCR anyone?
